Premium Collaborations
Since its humble beginning, Converse has provided fans with simple and timeless footwear. Many of the popular models, such as the Converse Chuck Taylor and Converse Jack Purcell have received exclusive treatment and are designed in many styles.
The Converse First String collection features models in unique colors and elite materials unseen with normal releases. The shoes in that collection are priced at high-value because of the designs and interesting collaborators.
– Kicksonfire
01
Collabs the Converse way
Most footwear brands leverage creativity through an influencer collaboration model aka "Collabs" to spark additional energy and move the brand forward.
We created First String as a nod to the past but a view into the future and the art of "what could be." It was an incubator of forward-looking concepts and unique designs that would spark excitement in the sneaker collector community – both internally and externally.
It worked.
02
Brand Collabs
A spark of energy happens when like-minded creatives work together. With First String, we curated the right people and brands to help push the envelope and generate meaningful results.
Comme des Garçons
03
Retail Energy
Connecting with our friends at world-class retailer, Undefeated, we created this thoughtful concept piece leveraging historical elements of the original shoe.
Poor Man's Weapon x Undefeated
04
Pinnacle Concepts
For the 100th anniversary of Converse aka "Converse Century," we hand-cut Schott Leather jackets to produce a limited edition collector's item to commemorate the lifetime event.
"Century" Leather Jacket Chuck w/ Schott Leather
